Velocidi’s Salon Series, a quarterly series that aims to address the top-of-mind issues for CMOs, included a talk led this week by Margaret Molloy. Our topic was The First 100 Days: Insights and Lessons featuring Maryam Banikarim, CMO of Gannett Co. Inc. with...
Executives are paid to take calculated risks and make decisions. Recently, I spoke to an officer of a $1B company seeking to make some large changes across their company, specifically by repositioning the marketing organization toward a strategic contributor to the...