AN EXPERIENCED TEAM
About usB2B Fusion enhances PIPELINE GROWTH AND VISIBILITY for your B2B GTM motion. We have brought together experts in marketing, sales and operations to help businesses improve their performance and profitability through better customer insight, smarter targeting of customers and more effective cross-functional collaboration.
B2B FUSION
Your Team
Jon
Founder & CMO
Jon Russo is a three-time global CMO in successful public and private SaaS companies in Silicon Valley, New York City and Luxembourg, scaling businesses through two acquisitions and another through an I.P.O. representing over $3 billion in total market value. He has a passion for digital marketing as an Eloqua Master, Marketo Certified User, Salesforce Sales Admin Certified User with deep understanding of email deliverability as the first CMO of ReturnPath (Validity). Today he leads B2B Fusion – a sales and marketing performance firm with focus on Account Based Strategies and its measurement.
Jon is an avid cyclist and a huge college basketball fan, having attended five Final Four events.
Jennifer
Strategy & Operations
Jennifer loves to learn and has a passion for trying new things, collecting hobbies and eating great food (and sometimes not so great). As a family, she loves to vacation and cause havoc every place we visit.
Michelle
Data & Sales Operations Lead Architect
When she isn’t busy looking at data structures, she is enjoying raising her young family.
Nicole
Marketo Lead Architect
Nicole is a results-driven SaaS Marketing Technology Leader with a proven track record in Marketing Operations and Professional Services Delivery.
Janelle
Campaign Advisor
Elena
Marketo / Pardot Lead
She loves traveling, reading and crocheting.
Manny
Salesforce Administrator
With 17 years of experience as a finance executive, Manny brings a practical approach to building solutions that make a real difference for businesses. Now a 3x certified Salesforce Administrator, he specializes in leveraging Salesforce automation to streamline workflows, enhance productivity, and make everyday tasks easier for end users.
Ajay
Marketo Developer Lead
Terry
Sales and Marketing Technology Implementation
For ten years, Terry led sales and marketing technology implementations for a B2B company. Now she uses the experience to support the B2B Fusion team. She loves hiking, cycling, gardening and playing piano.
Roi
Assistant
As an General Assistant at B2B Fusion, Roi specialize in website revisions, blog posting, SEO, and managing essential administrative tasks.
B2B FUSION
Core Values
Deliver on the promise.
We do what we say we are going to do with one another and with any commitments we make to our clients.
We Serve.
We serve our customers to the best of our abilities and with their interests first, presenting options.
Global diversity.
We recognize that global diversity and diverse viewpoints strengthen solutions to our clients.
Confidence without attitude.
As leaders in our industry, we provide solutions without the attitude.
Challenge the status quo.
We push the envelope with one another and our clients to think and act differently than without us.
Students always.
OPTIMIZE YOUR BUSINESS TODAY!
GET A FREE CONSULTATION
How To Find Us
Drop us a note and share your challenges.
NYC | Nashville
+1 313 635 3693
hello@b2bfusiongroup.com
