The First 100 Days: Insights and Lessons

The First 100 Days: Insights and Lessons

Velocidi’s Salon Series, a quarterly series that aims to address the top-of-mind issues for CMOs, included a talk led this week by Margaret Molloy.  Our topic was The First 100 Days: Insights and Lessons featuring Maryam Banikarim, CMO of Gannett  Co. Inc. with...

CMO Roundtable @Velocidi

Along with 35 others, I participated in a terrific CMO roundtable hosted by digital agency @Velocidi moderated by @MargaretMolloy in NYC.  @JeffreyHayzlett, the recent head of marketing for Kodak and current head of The Hayzlett Group, was our guest speaker for heads...

Cloudforce by Salesforce.com – Listen, Engage, Act

Along with 1000 others, I attended yesterday’s #Cloudforce in Washington DC sponsored by Salesforce.com where the emphasis was a convergence of social, CRM, and mobility in the enterprise – this content was brand new in preparation for the uber Dreamforce in August. ...

SaaS: Customer Retention is EVERYTHING!

SaaS – software as a service is a business model that was pioneered in the early 2000s to eliminate the costly software license model.  There are now a handful of global public company comparables with metrics that are published on the performance of these SaaS...

Accelerate Revenue NOW: Be a Student of the Game

While President Obama was across town in Tempe, Arizona giving a commencement speech emphasizing how to keep studying beyond school, I attended the annual SiriusDecisons Best Practices Summit for Sales & Marketing leaders (see Twitter) in sunny Scottsdale,...